The World's 50 Best Bars program is one of the most influential awards platforms and a spot on the list is highly coveted by craft cocktail bars around the world. Altos Tequila has been supporting the World's 50 Best Bars Awards for eight years and is the sponsor partner of the illustrious Altos Bartenders' Bartender Award which was introduced in 2017. Dré Masso, Co-Creator & Global Ambassador of Altos, shares of thw award, "We are proud and privileged that in my opinion, we have the best award. We are giving something of recognition to the Industry's favorite bartender." This year's winner, Iain McPherson, owner and creator of award-winning Edinburgh cocktail bars Panda & Sons, Hoot The Redeemer, and Nauticus, as well as the man with the innovative freezing techniques plan, took the stage with an authentic joy often associated with the Altos brand. There is something special about the Altos Tequla brand that goes way beyond what is in the bottle, which of course they care about first and foremost., but something that makes their connection to the 50 Best Bars and the Bartenders' Bartender Award just make sense. But of course, don't take our words for it. Here are some words directly from the team behind Altos Tequila.
CARLOS ANDRÉS RAMÍREZ
Global Advocacy & PR Director House of Tequila
Partnering with Altos Tequila for the World’s 50 Best Bars Ceremony is more than just a celebration—it’s a tribute to the ingenuity and dedication that shape the global bar scene. Through our involvement, we’re proud to engage with leading industry figures, cultivate meaningful connections, and promote the essence of genuine hospitality. Taking part in the World’s 50 Best Bars Awards alongside Altos Tequila is an opportunity to honor the creativity and passion of the bar community. As event sponsors, we’re thrilled to showcase the soul of Altos Tequila to those redefining the art of mixology, while fostering collaboration and inspiring conversations within the industry.
SIMON KISTENFEGER
Global Brand Ambassador Altos
Joining the World’s 50 Best Bars Ceremony with Altos Tequila is about more than recognition; it’s about celebrating the creativity and craftsmanship that define the global bar community. Through our events, we’re honored to connect with the industry’s top talents, foster new relationships, and champion the spirit of authentic hospitality.
Being part of the World's 50 Best Bars Awards with Altos Tequila means connecting with the world’s most passionate bar professionals in a celebration of excellence and innovation. As we are sponsoring this event, it allows us to share the heart of Altos Tequila with those who elevate the art of cocktails, while creating a platform for meaningful exchanges and collaboration across our industry.
ALTOS LIMITED EDITION WORLD'S 50 BEST BARS TEQUILA
To mark the 8th year of the partnership with the World's 50 Best Bars as the Exclusive Official Tequila, Altos released a limited edition World’s 50 Best Bars tequila – a unique take on its super-premium tequila in a unique bottle to match. We spoke to Carlos Andrés Ramírez, Global Advocacy & PR Director for House of Tequila, to find out more about the harmony between Altos and bartenders, and the inspiration behind this new celebration.
Only 1,300 of the exclusive bottles were released as gifts to each of the top 50 bars which received a personalized custom engraved bottle, to be served at the ceremony to the special attendees, and select members of the media. Although there are no plans to make this product a public offering, a similar blend (though not identical) is available as an exclusive edition for visitors to Altos stunning casa in Arandas, Mexico.
For more on Altos Tequila, check out olmecaaltos.com and keep up to date on instagram at @altostequila & @tahonasociety